Book a call
All enginesPipeline EngineDeal Flow EngineSelling EngineFollow-Up EngineAuthority EngineAutomation EngineCase studies Book a call ↗
The Selling Engine · for owners

More of the right buyers at the table. A better price for what you built.

You only sell your company once. The Selling Engine finds the buyers whose plans fit your business, reaches the decision-maker at each one directly and in confidence, and brings several to the table at the same time, so you choose the offer instead of taking the first one.

Book a call Confidential from the first message
Working with clients from KPMG, Deutsche Bank, Citibank and more
Kpmg
Deutsche Bank
Citibank
Infinite Consulting
Perigon CapitalPerigon Capital
FOMA AIFOMA AI
Lopes Capital
Connected to investors behind companies like
Bending Spoons
Wellhub
Threecolts
ChurchDesk
Stoic Lane
Advanced Aesthetics Partners
World Host Group
Long Lake
A sale process, side by side

Several serious buyers in the same window.

process_07 · owner-run services business · confidential3 BUYERS BOOKED3 weeks
STEPSTATUSTIME
Buyer list42 acquirers matched; 18 approved by the ownerAPPROVEDWeek 1
OutreachAnonymous first message to each decision-makerSENTWeek 1
Interest9 buyers asked for moreREPLIEDWeek 2
NDASigned before any name or numbers are sharedSIGNEDWeek 2
CallsThree buyers booked in the same weekBOOKEDWeek 3
OffersDue on one date, compared side by sidePENDINGWeek 6

Illustrative example. Names withheld; timings are representative.

90
Off-market introductions in 60 days for an investment bank
9
Signed mandates from that work
35/mo
Owner introductions for one acquisition client
$450M+
In client deal flow written since 2026
Why price depends on buyers

One interested buyer sets the price. Several compete for it.

The same engine that brings owners to buyers through the Deal Flow Engine works in reverse: we already know who is buying, what they look for and how to reach them.

01 · Find

Buyers who already want a business like yours

Sector, size and location matched against what each buyer is actually investing in now, not a generic list of anyone with money.

Platform buyer · services roll-upFIT
Family office · long-term holdFIT
Direct competitorEXCLUDED BY YOU
Search fund · first acquisitionFIT
Lender-led fundNO FIT
02 · Reach

The decision-maker, in confidence

Your name is not shared until you approve each buyer. Every reply is answered within a minute, so interest never cools.

FIRST MESSAGE · 10:05A profitable, owner-run services business is exploring a sale. Is this inside your current plans?
BUYER · 10:31Yes. Send what you can.
REPLY · 10:31Details follow once an NDA is signed. Would Tuesday at 10 or Wednesday at 2 work?
03 · Compete

Several conversations at once

Qualified buyers land on your calendar in the same window, so offers arrive side by side and you negotiate from strength.

+Buyer A · call Tuesday
+Buyer B · call Wednesday
+Buyer C · call Thursday
~Offers due in three weeks
·You choose who goes forward
Methodology

Five phases. A deliverable at each one.

Buyers are chosen on proof that they buy, and reached through the people they already trust.

  1. 1

    Buyer screening Phase 01

    Strategic and financial buyers screened on recent sector acquisitions and undeployed capital. Brokers and non-acquiring advisers excluded. Deliverable: qualified buyer universe.

  2. 2

    Decision-maker identification Phase 02

    One contact per buyer with authority to make an offer. Deliverable: buyer contact list.

  3. 3

    Intermediary mapping Phase 03

    Operating partners, portfolio CEOs and lenders linked to each buyer identified. Approach routed through them. Deliverable: introduction map.

  4. 4

    Confidentiality protocol Phase 04

    Anonymised teaser: sector, size, region. Identity disclosed per buyer after seller approval. Deliverable: teaser and disclosure log.

  5. 5

    Process management Phase 05

    Buyer meetings scheduled in one window so offers can be compared side by side. Deliverable: buyer meeting schedule.

We bring qualified buyers to the table. We do not value your business, give legal or tax advice, or negotiate on your behalf; your own advisers handle the transaction. No sale price is guaranteed.

Engagement model

Scope, specification, delivery.

01 · Discovery

30-minute scoping call

Market, buyers and target outcome. Fit confirmed or declined on the call.

02 · Specification

Written specification

Targets, introduction routes, acceptance criteria and fees, agreed before kickoff.

03 · Phase one

Guaranteed first phase

Fixed scope, guaranteed outcome. Expansion based on results; no long-term lock-in.

04 · Commissioning

Live in seven days

Built and tested in your own accounts, under your name.

05 · Reporting

Live reporting

Every contact, qualification reason and outcome in one live sheet.

06 · Handover

Full ownership

The lists, the messages, the partner relationships and the automations belong to you.

Track record

We bring buyers and sellers together.

$21.5M
Gold Medal Funding

in new loans in the pipeline within 6 weeks

2×
LP Remodeling

annual revenue, $2.5M to $5M, in 12 weeks

9
Perigon Capital

signed mandates from 90 introductions in 60 days

$40K
Infinit Consulting

in new monthly revenue within 90 days

See every case study ↗
Book a call

Selling in the next two years?

Thirty minutes to see which buyers are looking for a business like yours right now.